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Second: Learn It (FIRST!) | Tips

Would you ever start ANY business without learning about that business first? This is why McDonalds makes potential franchise owners work and study for two-years before allowing them to open up a franchise. Guess what? It pays off. According to Entrepenuer.com, “Some studies show that (McDonalds) franchises have a success rate of approximately 90 percent as compared to only about 15 percent for businesses that are started from the ground up.” Is this all because of the power of name-brand, or is there something deeper at work here?

I’m not saying that you have to go to school for two years learning the craft before you get into screen printing, but getting an idea of what you’re doing first is honestly worth your time and investment. So many screen printers start out the wrong way and come back saying: “If only I had known…If only I had understood more…If only I could have seen it work first.”

Don’t repeat their history!

Instead of looking in the rearview mirror with a case of the “would’ves,” “should’ves” and “could’ves” – invest a little, go to a class and “experience” screen printing for yourself. By starting your journey with knowledge, you not only give yourself the strong foundation of understanding how screen printing works, but you will learn about the different types of equipment used, the variety of inks and consumables you will need to use to achieve certain results, and the different techniques and skill sets required to run a shop. Screen printing is so much more than just putting ink on a shirt, and if you’re ready to commit and find a niche, it’s important to know what your options are before starting. Learning about screen printing first will give you the confidence that screen printing is a viable platform for you to integrate into your business and achieve success.

Here is a short video showing how to screen print your own t-shirt