Your business is starving. You’re struggling to get the clients and projects you need to keep your business going. Sometimes, it feels like you’ll never be able to get enough clients.
Adam Rix from Music explains how the Manchester agency's creative approach to branding disproves many commonly held beliefs.
Have you ever looked at a font and thought: “I could do that!”? Well, now you can—for a fraction of the price of professional font publishing software.
Fontself Maker allows you to convert your own lettering into actual fonts, right inside Adobe Illustrator CC.
Cost-per-print is an important factor to take into account when determining which printer to purchase. It can also be used to monitor the efficiency of your machine and supply usage. For example, if your cost-per-print trend increases over time, your office could be inefficiently using your printer or the printer is becoming less efficient. On a different note, you can also calculate cost-per-print to determine which toner cartridges produce the most cost-efficient results.
Let's get to the number crunching so you can start using and applying these calculations...
If you use any kind of social media like Facebook or Twitter, you won’t have been able to avoid the merciless onslaught of ads promoting WYSIWYG website development. I’m not talking about those fancy software applications like DreamWeaver, but actually hosted site building applications that offer drag-n-drop website building systems complete with predefined templates.
You could be the best creative director, with all the experience and the best design portfolio in the world, but it might not make a difference to a client who likes to play it safe. The team at London-based branding and communication studio NB provide some top advice on how to get clients to take more risks when it comes to branding strategies.
01. Involve the client early
Building a brand online is a different task to traditional brand building. Of course it won’t hurt to combine the offline and online marketing techniques, and indeed for best results, you should do that. Too many times clients think that all they need to do is have a website made for them and then they can sit back and count the money as millions of visitors arrive at their site.
Starting out on your own as a freelancer is exciting. You’re making your talents available to the world, and are ready to make your mark.
While this career path can be very rewarding (monetarily and otherwise), it’s not all kittens and unicorns. There are going to be challenges and days when you wonder why you ever wanted to do this. It’s not necessarily the care-free lifestyle you may have been lead to believe.
Based off of our internal research, here are the top t-shirt trends we’ve seen take off this year!
1. Foil - It’s great for bold prints! It can also be used with our water based inks. The two are compatible, so it’s absolutely fine to print a design and highlight parts of the image with foil.
Facebook and Twitter are facing renewed criticism for their autoplaying video features.
While autoplaying video has been a boon for advertisers and publishers hoping to further their reach on social media, for users, the feature has potential to be downright disturbing. Many users were sharply reminded of this Wednesday after unintentionally seeing the grisly video that captured the shooting deaths of a Virginia television reporter and cameraman, after the clip was posted on social media.